Speakers

Siri Brudevold is Creative Experiences Lead at PwC UK. With a background spanning agencies, global brands and in-house teams, including roles at TikTok and Brompton Bicycle, she has spent her career developing events, campaigns and experiences that connect audiences with brands. Having sat on both sides of the pitch table, as both a seller and buyer of creative ideas, she brings a practical and candid perspective on how clients and agencies can build stronger partnerships and create pitch processes that lead to the very best creative work.