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Oliver Colegrave - Smyle

Oliver Colegrave

Senior Strategist, Smyle

Since starting out in advertising as a new business exec at Havas Olly has worked in a range of integrated and social agencies such as VCCP, Gravity Road and Coolr, before moving into the experiential world first at Amplify and now Smyle. Olly marries a deep interest in understanding what makes audiences tick via data and behavioural science with an obsession with cultural context and niche sub-cultures. Brands he's worked on include O2, Three, Uber, Sainsbury's Google, Beefeater, Captain Morgan, Costa and Omega.

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