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Matt Margetson - Smyle

Matt Margetson

Innovation Director & Founder, Smyle

Fascinated by the intersection of humanity and technology, I founded Smyle to create meaningful experiences that transform how people think and behave. My passion lies in developing innovative strategies that fuse creative storytelling with cutting-edge technology, understanding the physiological responses these evoke in audiences. This strategic approach ensures experiences are not merely seen but feltβ€”creating powerful emotional connections that drive measurable change. Leading an award-winning team, we've delivered unforgettable activations for global brands whilst championing sustainability, setting new standards for our industry's future.

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