As the event industry moves towards more sustainable practices, travel – often one of the largest contributors to an event's carbon footprint – is at the forefront of the conversation. This session will explore innovative and impactful ways to reduce the environmental impact of event travel without compromising on experience or efficiency.

Key insights will include a deep dive into alternative transport options, such as rail, and how they can provide both environmental and experiential benefits. We’ll discuss the rise of train travel across Europe as a viable, low-carbon solution for international events with real life case studies, and explore the role of green credentials in transportation services. Our creative angle will focus on how to turn sustainable travel from a challenge into a unique opportunity to elevate the attendee experience, whether through scenic routes, immersive on-board experiences, or highlighting local and authentic connections along the way.