A series of roundtables on pertinent industry topics.

Roundtable 1 with The Power of Events
Moderator: Rick Stainton
Future Talent Without the Barriers: Making Industry Engagement Easier.
Making the UK Events industry more resilient is a collective and collaborative mission – future event professionals need to be better informed of the industry’s breadth and scope of opportunity, alongside the multiple routes available so they feel welcome, informed and inspired there is a viable career for them. If the industry is also to develop a more representative, inclusive and accessible future talent mix, the various time/resource/compliance barriers for event organisations to best engage with young people need to be removed. This is achieved through best practice sharing with awareness of the most impactful and efficient ways to engage with schools and young people – The Power of Events Schools Engagement and soon to be launched Experience of Work programmes give the industry these required solutions.

Roundtable 2 with Liverpool Experience Campus
Moderator: Heather Nicolls
Does Your Event Strengthen Your Brand?
What makes an event a meaningful expression of a brand rather than simply another branded touchpoint? Bringing agency and corporate leaders together, this conversation explores how live experiences can strengthen brand perception, create meaningful connections and support wider organisational objectives.

Roundtable 3 with Losberger de Boer
Moderator: Jonny Hammond
The Talent You Can't Afford to Lose
The strongest agencies are built around great people, but retaining them is becoming increasingly challenging. This senior-level conversation explores what keeps exceptional talent, how leadership pipelines are built and what the next generation expects from agency life.

Roundtable 4 with PRG
Moderator: Charlie Carter
What Should AI Actually Change About Your Agency?
AI is already changing how agencies work, but are leaders thinking beyond productivity and efficiency? This discussion looks at what AI could fundamentally change about agency structures, capabilities, commercial models and client relationships.

Roundtable 5 with Versatile Venues
Moderator: Luke Elliott
The Decisions No One Prepares You For
Senior leadership often means making difficult calls without a clear playbook. From managing uncertainty and competing priorities to making decisions that may not be popular, this conversation explores the judgement, instinct and resilience required when you're the one ultimately accountable.

Roundtable 6 with Showplace
Moderator: Natalie Green
What Will the Agency Model Look Like in 2030?
The traditional agency model is already evolving. This forward-looking conversation asks what agencies might look like in five years' time — and what leaders should be doing now to prepare.